GWM Levels Up: Diesel Power, Smarter Tech and Local Tuning Set to Shake Up New Zealand Roads

14 October, 2025

GWM is rapidly evolving into one of the most dynamic brands in the New Zealand automotive market, and its latest moves signal a major shift in strategy, capability and ambition. At its recent Tech Day 2025 event, the brand celebrated 17 years in New Zealand and Australia and revealed a future-facing plan built on local tuning, advanced hybrid technology and stronger commitment to drivers in this region. While Australia played a key role in development, these changes will directly benefit New Zealand customers.

Tuned for Local Conditions

One of the most significant developments is GWM’s move toward region-specific steering and suspension tuning. Rather than relying on global settings, the new AT-1 program, led by former Holden ride and handling engineer Rob Trubiani, focuses on the real-world needs of drivers in New Zealand and Australia.

With similar road conditions, towing demands and rural environments, Kiwi drivers will experience improved ride comfort, cornering stability and overall capability. AT-1 tuning for key models such as the Haval H6 and Cannon Alpha is scheduled to enter production from November 2025.

3.0-Litre Diesel Brings Serious Capability

The introduction of a 3.0-litre diesel engine marks a major step forward for the brand. Diesel power remains a priority for many New Zealand buyers, particularly those who tow boats, caravans or trailers, or who live rurally and demand torque and efficiency. By adding a larger-capacity engine to the line-up, GWM is positioning itself as a true competitor to established ute and SUV manufacturers.

Hybrid and PHEV Powertrains Take Centre Stage

While diesel capability grows, GWM is also investing heavily in electrified technology. Its Hi4 and Hi4-T hybrid systems combine electric motors with petrol engines for stronger performance and long-range efficiency. Two new plug-in hybrid models were showcased: the Haval H6 AWD PHEV (Hi4) and the Tank 500 PHEV (Hi4-T). These offer electric-only driving supported by petrol power for long-distance reliability. This multi-powertrain strategy is ideal for New Zealand, where charging infrastructure in rural areas can be limited.

Smarter, More Practical Technology

GWM continues to refine its in-car technology, focusing on driver assistance, safety and infotainment interfaces that are easy to use in everyday situations. Rather than adding features for novelty, the brand is prioritising usability and real-world value. To support this, GWM is investing more than AU$1 million in dealer and technician training across Australia and New Zealand and expanding parts supply through a new 30,000sqm Global Parts Centre. Faster parts availability and better servicing infrastructure mean stronger ownership support for Kiwi customers.

What This Means for New Zealand Drivers

long-term growth and competing directly with mainstream and even premium brands. With plans to introduce its upmarket WEY brand, including models such as the WEY G9 people mover, the company is signalling a move into higher-quality, feature-rich segments that appeal to families, fleets and lifestyle buyers.

This ambition is backed by strong performance. From January to September 2025, more than 42,000 vehicles were delivered across New Zealand and Australia, accounting for nearly half of GWM’s global right-hand-drive sales. The brand is targeting around 7 percent market share in the region and is supporting this growth with major investment in dealer training, parts supply and aftersales infrastructure.

Crucially, GWM is designing vehicles for the way Kiwis actually drive. Whether it is diesel power for towing, hybrid efficiency for everyday use or locally tuned suspension for our diverse roads, the brand is producing smarter, stronger and more capable vehicles than ever before. With more powertrain options, better ride quality, expanding support and a move upmarket, GWM’s next generation of vehicles could be game-changers for New Zealand drivers.

Keep an eye on what is coming, because the best is still ahead.

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